Digital Media Specialist

Lazada

قابل للتفاوض
في الموقع - مانيلا1-3 سنوات خبرةدبلومدوام كامل
مشاركة

وصف الوظيفة

Work arrangement

Full 5-day work in the office


Team and Role Introduction

We are pioneering e-commerce across some of the fastest growing countries in the world by offering a fast, secure and effortless online shopping experience with a broad product offering in categories ranging from consumer electronics to household goods, toys and sports equipment, as well as fashion.


As a result of our tremendous growth, we are searching for dynamic, entrepreneurial, broad-minded individuals to be part of our expanding team! Join like-minded, motivated individuals and hone in on your creativity as well as implement new initiatives within a nurturing environment!

We’re looking for a Digital Media Specialist who has a strong digital media activation background, to come and work as a key member in our media team and be responsible for the below.


Key Tasks & Responsibilities

  • Able to actively develop and contribute to media strategy along with the ability to breakdown complex media briefs and build media plans that can address the marketing objectives.
  • Set relevant KPIs for media campaigns and work with wider team to contribute to Brand KPIs.
  • Oversee day-to-day operations of the digital campaigns (across Facebook & YouTube), upholding the standards of platform operational excellence.
  • Oversee the delivery of creative assets, ad copies and other relevant campaign information in preparation for campaign launch from internal teams.
  • Analyze media performance data, track KPIs, and optimize campaigns to maximize ROI and achieve business objectives.
  • Stay updated on industry trends, emerging media channels, and technologies to inform innovative marketing approaches.
  • Provide regular reports on campaign performance, insights, and recommendations for future improvements.
  • Safeguard process and quality control for all campaigns to ensure perfect delivery
  • Effective and comprehensive cross-department coordination to ensure the smooth landing of the marketing initiative from regional with efficiency.
  • Maintain strong relationships with key stakeholders, including internal teams, agencies, and media partners to ensure seamless campaign execution.


Qualifications & Skills

  • Minimum of 3 years of experience in media planning and buying, preferably in a digital marketing environment.
  • Solid understanding of media channels, including SEM, Self-Serve platforms, display advertising, social media, and programmatic buying.
  • Track record of running successful digital campaigns, establishing brand awareness, driving reach and optimizing towards media KPIs.
  • Strong analytical skills to interpret data, identify trends, and make data-driven decisions.
  • Able to work independently and also a good team player, share the company core value and commit to meet the deadlines under time constraints.
  • Highly adaptable to changes in strategy, direction that have an immediate impact on the business.
  • Strong to attention to detail and maintaining accuracy in all aspects is critical for success in this role.
  • Strong communication skills, with a strong team spirit and can-do attitude
  • Business proficiency in English

المتطلبات

Please refer to job description.

المبيعات والتسويق
Preview

Boss

HR ManagerLazada

موقع العمل

5th Avenue, Bonifacio Global City, Taguig City 1634 , Net Park Building, Level 23, Metro Manila , PH

نشر بتاريخ 18 March 2025

الإبلاغ عن هذه الوظيفة

تذكير أمان Bossjob

إذا كانت الوظيفة تتطلب العمل خارج البلاد، يرجى أن تكون متيقظًا وأن تحذر من الاحتيال.

إذا واجهت صاحب عمل قام بالإجراءات التالية أثناء بحثك عن وظيفة، يرجى الإبلاغ عنه فورًا

  • يحجب هويتك،
  • يتطلب منك تقديم ضمان أو يجمع ممتلكات،
  • يجبرك على الاستثمار أو جمع الأموال،
  • يجمع فوائد غير قانونية،
  • أو حالات غير قانونية أخرى.